In episode 12, I am joined by launch strategist Ken Westgaard. Still in his 9-5, Ken works tirelessly on his side hustle helping coaches and course creators map out and plan their next online launch.

Ken has been finding his feet in the online space for a few years now, starting his journey through email marketing and now passionate about helping entrepreneurs successfully and sustainably scale their business through rock solid launch strategies with ease.


Listen Now!


  • The importance of having a solid launch strategy
  • The number one reason why launches might fail
  • Why planning is so important
  • How to master your launch foundations
  • The 3 pillars of a successful launch
  • How to nail your messaging pre, during and post launch
  • Creating a no-brainer offer for your audience